Perry Ellis Does Some Good - Project Beach
Designers are now doing more than just feeding our fashion-deprived souls. Perry Ellis brand has partnered up with the National Wildlife Federation in an effort to raise awareness and clean up the Gulf oil spill! They are launching "Project Beach" in conjunction with Fashion Week.
Facebook Fundraiser: Users simply “liking” the branded Perry Ellis page will prompt a donation, and for each of the first 10,000 new “likes,” Perry Ellis will donate $1 to NWF’s Gulf Oil Spill Restoration Fund. Additionally, the brand will jet off to the Gulf Coast in the next few months to shoot its upcoming spring 2011 ad campaign.
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